Otodiva— PT Hyundai Motors Indonesia (HMID) reaffirms its position in the premium SUV segment by presenting All-New SANTA FE XRT at the Indonesia International Motor Show (IIMS) 2026. The presence of this latest variant also expands mobility options for Indonesian consumers who want an SUV with a tough character, comfortable, and technology laden.
Not only that, Hyundai is also bringing it back New CRETA Alpha, model that was launched at the beginning of the year 2026 with a number of exclusive updates. This step confirms Hyundai's commitment to presenting the most complete SUV line, from compact to premium segments.
As one of the fastest growing segments in the automotive industry, SUVs are Hyundai's main focus, both globally and in the Indonesian market. Therefore, Hyundai continues to expand its product portfolio to align with increasingly diverse consumer needs.
Premium SUV with Bolder Character
President Director PT Hyundai Motors Indonesia, Kenny Lee, said that Indonesia has an important role in Hyundai's global growth strategy. “Hyundai continues to strengthen its competitiveness through technological innovation, complete powertrain portfolio, as well as a customer-oriented approach. Continuing the momentum, we present the All-New SANTA FE XRT at IIMS 2026 as an SUV with more courage and character,he said.
Correspondingly, HMID Chief Operating Officer Fransiscus Soerjopranoto added that the All-New SANTA FE XRT is designed for high-mobility consumers with an active lifestyle. According to him, This variant is comfortable for daily use and is ready to support exploration in various conditions.
As Hyundai's main highlight at IIMS 2026, All-New SANTA FE XRT appears as the most premium variant in the SANTA FE line. Carrying enthusiasm Adventure with Class, This SUV combines a tough design with the comfort typical of a premium vehicle.
From the exterior side, The All-New SANTA FE XRT comes with a special XRT touch, such as consumption choose alloy 20 inci, side step, cross bar, and mud guards that emphasize the off-road character. The metal pedal details also reinforce the sporty yet functional impression.
Enter the cabin, Paradiva will immediately feel the premium atmosphere. All-New SANTA FE XRT bearings Premium Relaxation Seat, electric captain seat in the second row, as well as panoramic sunroof which creates a spacious and exclusive effect. Feature dual wireless charging and an integrated entertainment system further supports comfort, especially for users with high mobility.
Hybrid Technology and Complete Safety Features
In terms of performance, The All-New SANTA FE XRT is powered by an engine 1.6 Turbo Hybrid which offers a balance between power and efficiency. This configuration is relevant to modern mobility needs that demand optimal performance without sacrificing fuel consumption.
For safety aspects, Hyundai equips this variant with Hyundai SmartSense, which includes a variety of active safety features and driver assistance systems. Besides that, present as well Hyundai Bluelink which is integrated with the Roadside Assistance service, provides a sense of security in various travel situations. The driving experience is more complete with presence BOSE Premium Sound System.
New CRETA Alpha Completes Hyundai's SUV Choice
In addition to the SANTA FE XRT, Hyundai also presents New CRETA Alpha at IIMs 2026. This model appears with a bolder design thanks to the touch black treatment on the exterior, as well as feature updates that support daily mobility.
New CRETA Alpha is equipped with features such as: electric power tailgate, Hyundai SmartSense, and Bluelink connectivity. With stylish and modern character, This compact SUV is aimed at urban consumers who want a practical but still classy vehicle.
The All-New SANTA FE XRT is marketed at a price Rp932,400,000 (OTR Jakarta) and available at the official Hyundai dealer network throughout Indonesia. Meanwhile, New CRETA Alpha is offered at a price Rp455.000.000 (OTR Jakarta).
To ensure a comprehensive ownership experience, Hyundai offers various after-sales programs, starting from the vehicle warranty, free periodic maintenance, to emergency services 24 jam. All these services are integrated in the ecosystem Service @myHyundai, including mobile service and online booking.
