OTODIVA — Astrapay mengungkapkan jika mereka menargetkan penambahan dua juta pengguna lagi di tahun 2024 This. This figure will fulfill the total number of users to be 15 million.
This was revealed by Astrapay's CEO, Rina Apriana, during the Astra Financial Workshop in Bandung, Yesterday. According to Rina, The number of customers will be accompanied by the Gross Transaction Value target of Rp52.59 trillion.
“AstraPay berhasil menorehkan pencapaian positif. Based on data until May 2024, Total Astrapay users have reached 13 million users,” ujar Rina, In his presentation.
Astrapay and target 2024
According to Rina, This achievement is very positive considering that it only exists in 4 Last year. Imagine, In the first semester (Januari – Mei) 2024, This application has recorded 32 million times in achieving the number of transactions and gross transaction transaction value (GTV) which was achieved by Astrapay worth Rp19.03 trillion.
"Astrapay is targeting 15 million users with the targeted number of transactions of 32 million times accompanied by GTV (Gross Transaction Value) which is targeted to reach Rp52.59 trillion until the end of the year 2024 later,"Said Chief Executive Officer Astrapay Rina Apriana.
With a commitment to support financial transformation in Indonesia, This application is always innovating to improve quality in the digital payment industry. In early June 2024, The official application released a new display to make users more comfortable and easier to make transactions. Not only display, This application also releases biometric features which certainly make users much safer.
Besides that, This application also supports and develops service digitization. In this case, digital wallet as a financial services businessman (Pujk) also plays a role in supporting an increase in the understanding of digital payment systems to support the development and innovation of a healthy and sustainable payment system. One of the efforts made by them in conducting a socialization of understanding of Qris, especially for MSMEs.
This digital wallet offers practical and safe payment solutions for various transaction needs such as MRT ticket payments, Transjakarta, electric token, PDAM, instalment, workshop and other needs. Besides that, With the various cashback and vouchers promotions making its use as a digital payment option increasingly in demand by the public.
Under the auspices of Astra Group which always pays attention to the sustainability aspects, This application also has special attention to this (sustainability). This digital wallet overcomes the problem of sustainability by focusing on digitalization and environmentally friendly business practices. This is in harmony with the aspirations of Astra's sustainability 2030.
Some things done by Astrapay in supporting sustainability, among others minimize transactions with paper, Become a Payment Channel for Payment of Public Transportation Tickets, Reducing the risk of fraud that leads to more responsible financial practices, and support the purpose of sustainable development.
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